Newland AIDC Makes a Splash at CHINASHOP 2024

On March 15, 2024, the 24th CHINASHOP, a leading international retail trade fair, successfully concluded at the National Exhibition and Convention Center (Shanghai). As the premier event in the retail industry, CHINASHOP attracts thousands of enterprises from around the globe, drawing in professional visitors from across the world.

At this year's exhibition, Newland AIDC, under the theme "Power Unlimited, Experience Renewed," presented a new product lineup and digital-intelligent solutions based on industry insights. This comprehensive display highlighted the latest innovations and practical experiences in Newland AIDC's technological advancements, capturing the attention of key partners and potential clients like Sunmi and HiStone, who stopped by to experience and learn more.

Newland AIDC's exhibition booth focused on customized solutions for the retail sector, featuring five key environments: large supermarkets, retail warehousing, front-end warehouses, apparel retail, and foodservice establishments. Based on cutting-edge technologies like barcode recognition, RFID, OCR recognition, voice recognition, and AI recognition, Newland AIDC exhibited its smart cashier systems, store management, warehouse management, and packaging & distribution solutions, all tailored for retail enterprises. These automatic identification solutions intend to create a renewed experience between people, goods, and environments, fostering a full-scenario digital interactive environment.

Particularly, the use of RFID technology enables rapid, large-scale inventory checks of long-range electronic tags, which is complemented by barcode management, supporting close-range, long-range, and multi-code recognition, allowing for quick and batch data collection across all stages, from goods receipt and dispatch to returns and inventory audits. This comprehensive approach greatly ensures efficient inventory management.

With the widespread adoption of RFID technology in the apparel retail sector, Newland's RFID terminals enable retailers to perform non-contact, bulk inventory assessments of clothing, facilitating automatic product identification and allowing for customer self-checkout. The solution delivers stable and reliable performance with accurate real-time data synchronization, streamlining the entire process for greater convenience and speed. So it greatly minimizes customer wait times, aids retailers in cutting labor costs, and enhances the efficiency of inventory counting. For large national chain supermarkets, Newland also provides comprehensive product solutions, including unattended shopping terminals with gate systems, electronic shelf label management, cashier desk terminals, and smart shopping carts. These solutions empower stores to centralize management, boosting overall circulation efficiency and customer satisfaction.

Newland AIDC’s voice recognition technology enhances the intelligent picking process by incorporating voice commands, light indicators, item location tracking, barcode scanning for checkout, and order completion. The OCR recognition capabilities of the brand's mobile data terminals allow operators to quickly retrieve production dates from product packaging. Meanwhile, high-performance, professional cold chain mobile data terminals, designed to remain fog-free when transitioning in and out of cold storage environments, ensure smooth barcode reading. So in restaurant settings, Newland AIDC can offer a range of easy-to-use scanning solutions that simplify order processing, meal preparation, and cashier settlements, helping to alleviate operational pressure during peak times. The use of wireless countertop cashier devices further contributes to a cleaner and more organized checkout area. With features such as batch reading, efficient inventory counting, and anti-counterfeiting traceability, these solutions are designed to enhance operational efficiency across various scenarios.

The application of RFID technology is ushering in a new wave of digital and intelligent upgrades in the retail industry. At the exhibition, Newland AIDC unveiled a series of RFID products, including both integrated and standalone portable RFID readers, as well as integrated and standalone four-channel fixed RFID readers. This versatile product lineup is designed to facilitate efficient data collection, inventory management, and entry and exit tracking, addressing the diverse needs of retail, supermarket, warehousing, and logistics sectors.

Notably, Newland AIDC's new HR2000/3000 barcode scanner series made a striking reappearance at the exhibition, attracting a great deal of attention with its fresh design language. This series features a renewed, minimalist, modern aesthetic tailored more for retail applications. Equipped with easily replaceable clip-style batteries, these scanners can enhance user interaction, while their stand design, which incorporates Bluetooth charging functionality, can greatly help lower the overall costs for users.

At the exhibition, a Newland AIDC representative delivered a presentation themed "Wireless Technology Reshaping the Retail Experience," underlining how the wireless capabilities of their terminal products can solve the pain points faced by traditional retail stores, ultimately upgrading both operational management and customer experience.

As the transformation and upgrading of the retail industry accelerate, numerous new technologies are being rapidly adopted. Leveraging technologies such as RFID, Wi-Fi, Bluetooth, and OCR, Newland AIDC offers a diverse array of wireless products tailored for versatile applications, broader operational capabilities, and minimized physical constraints, enabling hands-free functionality. This not only enhances ease of use for operators but also optimizes the shopping experience for consumers.

Amidst the rapid development of emerging technologies like artificial intelligence, big data, and IoT, the retail industry is experiencing profound changes. In this fast-evolving landscape, Newland AIDC remains committed to being customer-driven, focusing on application scenarios to deeply integrate its brands, technologies, and products for collaborative innovation. In the future, the Company will continue to support the high-quality and efficient development of the retail sector, offering valuable insights and strength to the digital and intelligent transformation of the industry.